Amazon ignores street date for Discount Armageddon


In a strange turn of fate, Amazon is ignoring the authors wishes and releasing a book before it's determined release date:

On her LiveJournal, author Seanan McGuire posts the situation with her latest book, Discount Armageddon, which is supposed to street on March 6th.

McGuire writes:

As of midnight Monday/the very beginning of Tuesday, Amazon has been shipping copies of Discount Armageddon. Consequentially, Barnes & Noble is doing the same thing. I haven’t been saying anything because DAW is trying frantically to fix it, and I didn’t want to drive sales to the sites which have chosen to release my book early. (I don’t blame B&N for reacting when they saw that the book was on sale; they’re a business, after all. But it’s not helping my stress level any.) Please, please, do not buy my book early. I know it’s hard. I know that the urge to have the shiny thing now is strong within us. I’ve ordered dolls from Japan and Australia, and DVD sets from Canada and the UK, for just this reason. But those things were legitimately released in the regions where I was ordering them, and Discount Armageddon has not been legitimately released anywhere at all. Please wait until March 6th. Don’t punish independent bookstores, and local brick and mortar stores, for some computer’s hard-to-fix mistake. Please. I am literally begging you here.

It doesn’t help that so much of a book’s success is measured by their first week. I’ve basically thrown up every time I thought about my week one numbers (including just now), because these early sales could mean the difference between a series and an accidental duology. It’s unlikely—DAW is very loyal, and they stand by me—but it could happen, and I am very much worst-case-scenario girl when I’m this flipped out. So please. Do not buy early. Wait until March 6th.

When I check Amazon right now, I see that the book is no longer directly offered by, though a couple of marketplace sellers are selling it for $4.80 each (and one for $22.97; the heck?). B&N still seems to be selling it, however.

To further explain she writes:

All right: here's the thing. Discount Armageddon is officially released March 6th. That's the date we've been talking about for months, that's the date you should be able to obtain the book, that's the date when sales begin counting against my first week numbers. Any books which escape into the wild before then count against my overall sales, but do not count for that all-important first week. Also, because I am number-based OCD, any books which escape into the wild before then make me feel sick, cry hysterically, and basically become non-functional with stress. It's THE BEST THING.


Please give her support if you can because the all important first week sales can suffer from this situation.

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